Behind the Launch: Why I Created Dedicated Executive Support

Oct 17
3 min read

Every woman I’ve ever worked with — whether in corporate boardrooms or home offices — has said some version of the same thing:

“I can handle it. I just can’t keep handling all of it.”

That sentence stuck with me for years.

Because I’ve lived it too.

The Spark: My Own Balancing Act

When I was building my corporate career, I had an executive mentor who gave me advice I’ll never forget.

She said, “As you move up, your pay should reflect not just your title — but your ability to delegate at home. You can’t take on more leadership at work without putting something down elsewhere.”

That was the first time I’d ever heard someone name what I’d been feeling: the invisible tradeoff between professional growth and personal capacity.

Each new promotion came with excitement… and also more responsibility — at work and at home. Eventually, my schedule was so full that even small tasks like scheduling dentist appointments or managing vendors felt like breaking points.

I realized that I didn’t need to “do more.” I needed to run my life like I ran my teams — with structure, clarity, and delegation.

The Problem I Saw Everywhere

As I began coaching other women — executives, founders, working moms — I kept hearing the same frustrations:

“I have an assistant at work, but at home, I’m drowning.”

“I know what needs to be done; I just can’t find the time to do it.”

“I feel guilty asking for help — even though I ask my team for help every day.”

These weren’t time-management issues. They were bandwidth issues.

Women weren’t just managing tasks — they were managing everything, often invisibly. The vendor quotes, the appointments, the family logistics, the meal planning, the social calendars — all of it orbiting around their heads.

It wasn’t sustainable.

The Solution: A Personal COO for Your Life

That’s when My Home COO was born — and now, Dedicated Executive Support is the next evolution.

This service is designed specifically for women who lead at work but need a reliable, strategic partner to help them manage the logistics of home life — without losing their standards or their sanity.

Dedicated Executive Support isn’t a cleaning service or a personal assistant. It’s a COO-style partnership for your home.

You hand off what’s draining your mental energy — vendor research, trip planning, childcare searches, recurring tasks — and we manage the process from start to finish.

It’s about shifting from doing everything to leading well.

The Moment That Made It Real

One of my first clients said it best:

“I didn’t realize how much I was carrying until I finally set it down.”

Within weeks, she had recurring systems in place — from meal planning to vendor coordination — and her weekends felt lighter for the first time in years. That’s when I knew this wasn’t just a service; it was a lifeline for so many women like her (and like me).

The Leadership Lesson

True leadership isn’t about holding more.

It’s about building systems and support that let you thrive.

The same logic that applies at work applies at home:

If something can be delegated, it should be.

If something can be systemized, it should be.

And if something’s draining your bandwidth, it’s time to hand it off.

Ready to Experience the Shift?

If you’ve ever felt like you’re running a company and a household — but without the same support — this service is for you.

✨ Learn more about Dedicated Executive Support and how it can transform your week → [link to service page]

Because leadership doesn’t stop at the office door.

It just deserves better backup at home.

~Kara